Abstract
Objective: To analyze the perspective of municipal managers in front of the Primary Care Planning Workshops, held in the 6th Health Region of Rio Grande do Norte. Methods: This is an exploratory, analytical and qualitative study conducted from 2011 to 2013. The theoretical-methodological course was based on the fourth generation evaluative research. Results: In general, the view of Primary Care is broad, being recognized as an essential level of care to develop actions of promotion, protection and recovery, however, underfunding, lack of political priority and the devaluation of the services predominated, and, referring to the influence of the Planning Workshops and their methodology as an organizational instrument of PHC, his contribution was consensual. However, despite the consensus, setbacks were pointed out to the political period during the workshops, frustration of the groups involved, turnover of workshop technicians and lack of management support. Conclusion: Despite the scenario of underfunding, political instability, devaluation of servers and lack of management support, the positivity of PHC Planning was agreed, used in the face of strategic planning of actions and service in an integral and regionalized manner, in addition to expanding knowledge in the health context.