Blood donation: successful experience in the nursing campaign is in the blood

Abstract

This article sought to report the experience lived by volunteers in the nursing is in the blood campaign. It is a descriptive study, of the type of experience report, carried out from the experience of volunteers in the campaign entitled “Nursing is in the Blood”. It took place in the city of Pernambuco, and lasted the equivalent of a week, ending with an action on June 16, 2018. Therefore, this campaign sought to increase the amount of donations, breaking the myth barrier and spreading the truths to about blood donation, so that non-donors understand the importance and what are the clinical aspects necessary for the act. The campaign achieved the expected results, it also allowed for a great integration between those involved. In addition, rescuing people who were not up to date with their donations, brought new donors who committed themselves to the cause, making their registrations in blood centers.